[title]
[message]INNOVATION DESIGNED IN ITALY
Sports roots and Italian style. Carrera creates eyewear with character, expressing the unmistakable personality of people who don’t necessarily demand the spotlight.
Quality is a must-have, a recurring theme driven by innovation.
![CPlaque_pic01 CPlaque_pic01](https://www.carreraworld.com/cdn/shop/files/CPlaque_pic01.jpg?v=1713438158&width=1600)
![CPlaque_pic02 CPlaque_pic02](https://www.carreraworld.com/cdn/shop/files/CPlaque_pic02.jpg?v=1713438176&width=1600)
Thinking outside the box, like only real trailblazers do: Carrera was the first brand to place its signature trademark in the middle of the front.
A unique detail of character that is constantly evolving but is never ostentatious.
![IconicShape_pic01_3e39f9d8 b913 406b aa8f 4d573a828e30 IconicShape_pic01_3e39f9d8 b913 406b aa8f 4d573a828e30](https://www.carreraworld.com/cdn/shop/files/IconicShape_pic01_3e39f9d8-b913-406b-aa8f-4d573a828e30.jpg?v=1713438459&width=1600)
![IconicShape_pic02_7b31296e 1f0c 4938 b33b 85a4d5b8c890 IconicShape_pic02_7b31296e 1f0c 4938 b33b 85a4d5b8c890](https://www.carreraworld.com/cdn/shop/files/IconicShape_pic02_7b31296e-1f0c-4938-b33b-85a4d5b8c890.jpg?v=1713438457&width=1600)
From the world of sports competitions to everyday life.
The shape of Carrera eyewear is a new stylistic take on the ski goggles that speak of the brand’s origins and that have made Carrera the undisputed star of the global industry. A unique and unmistakable element.
![FlagColors_pic01 FlagColors_pic01](https://www.carreraworld.com/cdn/shop/files/FlagColors_pic01.jpg?v=1713438214&width=1600)
![FlagColors_pic02 FlagColors_pic02](https://www.carreraworld.com/cdn/shop/files/FlagColors_pic02.jpg?v=1713438231&width=1600)
Black – red – black.
These are the original colors of the stripes featured in the first edition of the ‘Bullet’ ski helmet, which recalled the lines and colors of car races in the early 1970s.
Since then, it has become Carrera’s ever-present flag detail personalizing the brand’s eyewear.
![CTip_pic01 CTip_pic01](https://www.carreraworld.com/cdn/shop/files/CTip_pic01.jpg?v=1713438281&width=1600)
![CTip_pic02 CTip_pic02](https://www.carreraworld.com/cdn/shop/files/CTip_pic02.jpg?v=1713438299&width=1600)
Never underestimate an element.
The temple tip is elevated from a simple functional element to a distinctive detail.
It is specifically designed around the iconic Carrera logo, outlining its profile as if framing perfection.